In recent years, with the continuous expansion of beauty products, diversity and inclusiveness seem to be one of the continuing issues, and its men’s cosmetics market contains huge superficial capabilities, and the power to drive the rapid development of this field cannot be underestimated. Recently, men’s cosmetics The start-up brand Faculty announced that it has received $3 million in seed rounds led by the world-renowned Esteé Lauder Group. Participants include the famous “Game of Thrones” HBO drama actor Maisie Williams, singer Iann Dior, Rare Breed Ventures, Maple VC, Debut Capital , Creative Connectors and other companies.
FACULTY was founded in 2019 by Fenton Jagdeo and Umar ElBably. It aims to challenge the traditional masculinity category, with the “third wave of masculinity” as the core purpose of reshaping, and quickly snapped up nail polishes and stickers. Well-known, but with the injection of new capital, the statement stated that it is stepping up to introduce new products to the market, and even concealers, skin care products and beauty products are all available.
Co-founder Jagdeo: “Our consumers will support and push this dialogue forward. The industry is strictly limited by traditional social norms. We will position FACULTY as the pillar and leader of the industry.”
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